Just as Prince the musician was at once visionary,
experimental, subversive and successful, so was Prince the business executive.
The genius gift of Prince's music will be with us forever, but I also hope we remember some of the business tactics that seemed to serve him well:
· Manage Supply – Prince strategically limited exploitations of his work and avoided overexposure in order to maximize the value of his music and brand
· Embrace Change – Prince was not afraid to cycle through an array of advisors and business models in order to best support his individual career path
· Activism – Prince was a fiercely outspoken artist rights and copyright advocate, which he leveraged to favorably renegotiate at least one record deal
What lessons have you learned from Prince and his great legacy?
